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Now in its 16th year, the Brick & Click Libraries Conference (#bclc16) is a one-day event featuring concurrent and lightning round sessions that explore cutting-edge technologies, practical solutions, and timely topics. The conference supports the academic information needs of both on-ground (brick) and online (click) students, library professionals and paraprofessionals.

The conference is held at Northwest Missouri State University in Maryville, Missouri. Registration is limited in order to maintain the advantages of a small conference, so register early!   To register visit: www.brickandclick.org
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Friday, November 4 • 2:00pm - 2:50pm
Making Effective, Usable Research Guides

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Designing research guides has recently become an expectation of a large number of librarians. For many of these librarians, creating a guide is their first experience developing content on the Internet. LibGuides, the most popular research guide platform, has many options for changing the navigation and structure of a guide--pages, columns, boxes, tabs, sidebars, and more. These are some of first aspects of LibGuides that librarians encounter. As such, they tend to dominate much of librarians’ thinking about research guides. Indeed, the majority of literature on research guides focuses on navigation and the naming and arrangement of various types of content within a guide. What is often forgotten is a thoughtful consideration of the way content is structured within various pages and boxes within a guide. Navigation is important, but it is only one part of the equation.  

The average web user spends about three seconds on a web page before deciding if it is relevant. If she can’t tell the page is relevant within that window, she leaves. Guides must make their purpose and contents clear very quickly and allow for easy, rapid scanning through the page body. These principles impact every aspect of the page, from top to bottom: navigation, headings, paragraphs, lists, page layout, and page length.


Moderators
avatar for Melissa Mallon

Melissa Mallon

Director of Peabody Library/Director of Teaching & Learning, Vanderbilt University

Speakers
avatar for Josh Welker

Josh Welker

Library Systems and Discovery Coordinator, University of Central Missouri
Let's talk about coding, web usability, sci fi, PC gaming, Aristotle, Heidegger, geography, being awkward, dachsunds, having a 3-year-old, and how to get spaghetti sauce stains off of ties (please help me).



Friday November 4, 2016 2:00pm - 2:50pm CDT
J.W. Jones Student Union, Boardroom